Employment type: Full time
Contract type: Permanent
Our client is seeking to recruit a highly, analytical yet creative online marketing expert who can lead, execute, and continually optimize online marketing efforts to create a sales pipeline overflowing with qualified leads.Contract type: Permanent
Define both content and programs strategy that delivers great results across paid and organic search, banner ads, email campaigns, web content syndication, webinars, blogs, and social media.
Marketing Responsibilities
• Set overall online marketing objectives and manage resource allocation strategy
• Drive and increase search engine traffic by developing and implementing SEO and SEM strategies.
• Manage online advertising campaigns that meet awareness, lead generation and ROI objectives.
• Execute email campaigns across channels that drive effective direct response-based customer acquisition.
• Create strategy, manage content development, and improve effectiveness of the website.
• Manage the development of emerging channels, including social media, mobile , etc..
• Own and manage our marketing automation strategy and implementation
Bus/Dev Responsibilities
• Identify, investigate and evaluate new revenue-generating business opportunities
• Lead the technology scouting function including mid and long term technology (i.e., investigation and deployment of technology) that would be relevant to registry/registrar business or related sectors of interest.
• Build partnerships and joint venture opportunities for the firm.
• Interact with team members to efficiently manage and deploy the firm's business development.
• Plan and manage licensing and localization activities that will establish and expand international markets.
• Orchestrate the business process among affiliated companies.
• Build and enhance high-level relationships, both internally and externally.
Marketing Skills:
• exceptional analytical skills,
• a constant desire to question assumptions and test/learn, precision
• desire to forge new territory in online marketing leadership that will help develop company image as a trusted brand that will be used by hundreds of thousands companies across the globe.
• Independent, someone who enjoys a fast pace and constant challenge, someone who fundamentally enjoys and stays on top of the fast moving and evolving online marketing industry will be a perfect fit.
• Strong communication skills, a comfort with being hands on with various systems, and passion for the internet and e-commerce is a must.
• Experience building online programs that deliver qualified IT buyers is preferred.
Bus Dev Skills
• Several years’ track record in business development, especially with ICT.
• Must be self-motivated with the ability to set, monitor, and accomplish goals.
• Ability to work effectively and efficiently in a team-environment.
• Willingness to travel approximately 30% of the time, includes internationally.
• Background experience in Marketing, corporate/business unit strategy, Procurement & Operations, technology, related law, intellectual property, and negotiations
Qualification
Bachelor to Master’s degree or equivalent combination of education/experience.
In exchange for your online marketing prowess, you will be rewarded with strategic leadership opportunities, ownership of our online marketing strategy, exciting new projects and equity in a company that is on the precipice of changing the game in the branding & registry business.
Interested candidates should send their updated CV to careers@kcr-hr.com on or before 21st September, 2011.
NB: Only shortlisted candidates will be contacted.
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